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Beatrice Blatteis’ topics focus on the intersection of: the Internet and emerging technologies applied for training, direct marketing and other strategic business purposes. In both her speaking and consulting she defines strategies and tactics for…
· eLearning and Blended Learning
· profitable, fully integrated customer relationships across all customer communication channels, including web and internet
· continuous, measurable improvement of ROI, customer satisfaction and loyalty
· effective technology and business-process infrastructures for eLearning (LCMS & LMS) and customer-centered web development and relationship management (CRM)
· email marketing for continuous learning
· 1-to-1 relationship marketing online and offline
A graduate of
Stanford
University
, she built expertise in customer relationship strategies on a strong background in direct marketing for clients such as Cisco Systems, Miller Freeman Publications, Juniper Networks, Symantec and Yamaha. She has shared her expertise as an international lecturer in English and Spanish, since 1987 at universities and professional conferences. Beatrice has been a faculty member of
San Francisco
State
University
, Multimedia Studies Program and is a frequent guest lecturer at the
University
of
California
at
Berkeley
. She developed an online course for DCI CRM eUniversity and has taught E-Business in Hong Kong for the
University
of
Ottawa
’s Executive MBA program.
Beatrice picked "best-of-breed" service partners to form the Blatteis Group consortium, http://www.blatteis.com, to enable forward-looking companies to create innovative, exceptional customer experiences through the Web, eLearning, emerging CRM & Knowledge Management technologies, strategic business processes, and structured customer data.
Contact us to make arrangements.
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